Biotech / CRO
Attract investment & partnerships
The art of communication lies in crafting impactful messages about your company, product, or service that resonate with your audience. We strongly advocate adopting a professional approach to communication as early as possible. In today's world, effective communication holds value equal to, if not greater than, the product or service itself.
Once you have determined the content of your message, the next step is to develop your communication plan. This involves defining the delivery method (how and where) and schedule (when) for your messages.
Using key messages you explain your positioning to your target audience concisely and compellingly. Impactful Key messages are not only about delivering information, they are supposed to shape what you want people to think and do.
The concept of positioning relates to determining what benefit your company can offer to the target group, you want to reach and finally you want to serve.
Positioning is the first step in any marketing or communication activities: to understand who you are, what you offer or what you do, and why your target audience should choose your product/service, why they should trust you.
Provide us with a concise and well-defined vision for your business, and we will create a logo that aligns with your aspirations. Alternatively, allow us to guide the process for you.
Well-organized, captivating, and engaging slide decks are essential to efficiently sharing information in the Life Science industry. Our Marketing Experts, Biotech Advisors, and Designers work together to visualize your science as clearly and comprehensively as possible.
Logo redesign (if necessary), creation of corporate iconography, brand color palette and fonts, guidelines for utilizing a logo and its variations in diverse styles and on various media, business card, branded ... anything!!!
Brand identity and design are crucial for life science companies as they establish a visually cohesive and professional image, instilling confidence in stakeholders such as investors, partners, and/or customers. A strong and well-crafted brand identity enhances recognition, credibility, and differentiation in a competitive market, ultimately contributing to the overall success and trustworthiness of the life science company.
Establishing thought leadership is crucial for standing out in the competitive biotech sector. While many companies turn to posters and white papers to showcase their expertise, incorporating webinars can provide a powerful advantage in the Lifescience market.
Webinars provide a platform for showcasing thought leaders within the research and development sphere. Consider organizing a panel discussion involving both internal and external experts on a specific research subject. Such discussions not only foster audience engagement but are also straightforward for the panelists to participate in.
Leveraging a peer reference can significantly sway your audience in a favorable direction. Hosting a webinar with a key opinion leader (KOL) who shares their research and collaboration with your company can boost audience confidence and encourage them to pursue similar paths to achieve their objectives.
Their natural curiosity has made webinars a favored medium within the scientific communit. By offering educational content, life science companies can establish themselves as industry leaders. Webinars are an effective way to engage scientists active in your market, regardless of whether they currently use your products. Education is an excellent strategy for converting knowledge seekers into loyal customers. We recommend organizing a webinar featuring a presentation by a key opinion leader (KOL), followed by an interactive Q&A session. This format effectively delivers educational content, focusing on specific areas of expertise or applications.
We specialize in the creation of scientific 2D/3D animations, which is our primary expertise.
We transform complex life science and medical product-related concepts into scientifically accurate, easy-to-understand, focused visual media.
The old adage of a picture being worth a thousand words works well in science. Thoughtful and high-quality images can efficiently deliver scientific knowledge, communicate discoveries and research and effectively inform a public audience regardless of scope and topic.
Using scientifically accurate animation explainers, you can easily convey abstract or intricate topics such as the CRISPR-Cas9 genome editing methodology or the mechanism of action of your new outstanding molecule. As your audience’s understanding grows, so does your conversion rate.
Graphical abstracts help convey the core information of a research paper through easily digestible visuals. In most cases, they are single images that capture a paper’s content concisely and vividly, providing the visual equivalent of a textual abstract.
Explore our dedicated website focused on Scientific Animation
The primary purpose of a website for a life science company is to act as a hub for showcasing the company's products, innovations, and services, providing a centralized source for stakeholders to access valuable data.
We specialize in web design, UX and digital strategy for the Biotechnology and Life Science industries. We’ll break through the noise to bring clarity and a certain elegant simplicity to your website.
Our standard approach involves planning, designing, and constructing fully optimized websites with a focus on lead generation. We incorporate Search Optimized Content and Copywriting to ensure both your stackeholders and Google can easily discover your online presence.
We always have time for exciting biotech and R&D start-ups. If you need to get on your feet in the digital environment, we can get you there quickly, affordably and with a website that’s ready to scale with your new business. Check our Free Biotech website template.
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Are you new to HubSpot and looking for expertise and guidance? We are here to help you with everything you need to support your brand's unique way of doing business. And if you speak to us first, we can waive HubSpot's onboarding fee.
HubSpot is a powerful tool, but we understand that you may need to integrate it with other business systems. Whether it's Gmail, Calendar, Google Ads, Zoom, Unbounce, Stripe, Quickbooks, Salesforce.com, Youtube, Canva, Vimeo, or any other platform, we can seamlessly connect HubSpot to them all through native or custom-built integrations.
HubSpot is designed to be user-friendly, but having someone guide you through the process can be immensely beneficial. Our team regularly provides training sessions for both new users and experienced individuals to help them maximize their usage of HubSpot.
Do you already have a HubSpot account that you want to maximize the benefits of? Our team will step in, evaluate the situation, and develop a strategic plan based on our extensive experience in the real estate industry.
If you're not automating a significant number of tasks, you're falling behind. Automation is an essential component of your daily operations, and we can implement multiple time-saving workflows from the very beginning.
One significant advantage of consolidating your marketing, sales, and operations within HubSpot is that it becomes the ultimate source of truth. Our team can create comprehensive reports to provide real-time insights into your business activities.
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