---
title: Demonstrating the approach of rAAVs production for NewBiologix
description: Discover how NewBiologix utilized 3D animation to explain their rAAV production technology, impressing investors with detailed genome-based science visuals.
image: https://nanobot.group/hubfs/%D0%97%D0%BD%D1%96%D0%BC%D0%BE%D0%BA%20%D0%B5%D0%BA%D1%80%D0%B0%D0%BD%D0%B0%202024-01-03%20%D0%BE%2016.36.10.png
---

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# Demonstrating the approach of rAAVs production for NewBiologix

07 Jan 2025 **| by Andrii Koniukh**

![Знімок екрана 2024-01-03 о 16.36.10](https://nanobot.group/hs-fs/hubfs/%D0%97%D0%BD%D1%96%D0%BC%D0%BE%D0%BA%20%D0%B5%D0%BA%D1%80%D0%B0%D0%BD%D0%B0%202024-01-03%20%D0%BE%2016.36.10.png?width=700&height=378&name=%D0%97%D0%BD%D1%96%D0%BC%D0%BE%D0%BA%20%D0%B5%D0%BA%D1%80%D0%B0%D0%BD%D0%B0%202024-01-03%20%D0%BE%2016.36.10.png)

 

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<iframe src="https://slides.com/nanobotmedical/newbiologix/embed?byline=hidden&amp;share=hidden" width="576" height="420" title="NewBiologix case study" scrolling="no" frameborder="0" webkitallowfullscreen="" mozallowfullscreen="" allowfullscreen style="position: absolute; top: 0px; left: 0px; width: 100%; height: 100%; border: none;"></iframe>

NewBiologix technologies consist of stably engineered HEK that have integrated all genes necessary for rAAV production. These engineered HEK cell lines will be readily adaptable to meet the viral vector demands and requirements over a full range of therapeutic products and diseases.

## The Goal

“Create a 3D animation to explain our science to investors and highlight the expertise  
in the genome based science"

![Challenge](https://nanobot.group/hubfs/Life%20science%20marketing%20website/Group%20(11).svg)

### Challenge

![Problem](https://nanobot.group/hubfs/Life%20science%20marketing%20website/icon%20(7).svg)

### Our Approach

![Results](https://nanobot.group/hubfs/Life%20science%20marketing%20website/icon%20(8).svg)

### Results

### Outstanding animation feature: homogeneous structure of the cluster of nucleic acids, which corresponds to the real one

When making round and normal DNA chains, we had to make models with a close angle of bending between their parts to show the correct structure of the group of nucleic acids. It was important to make sure that the picture properly shows the example of the chromosome's different structure, where each part has its own unique form.

![Знімок екрана 2024-01-03 о 16.28.38](https://nanobot.group/hs-fs/hubfs/%D0%97%D0%BD%D1%96%D0%BC%D0%BE%D0%BA%20%D0%B5%D0%BA%D1%80%D0%B0%D0%BD%D0%B0%202024-01-03%20%D0%BE%2016.28.38.png?width=970&height=503&name=%D0%97%D0%BD%D1%96%D0%BC%D0%BE%D0%BA%20%D0%B5%D0%BA%D1%80%D0%B0%D0%BD%D0%B0%202024-01-03%20%D0%BE%2016.28.38.png)

 

### Outstanding animation feature: using the type of 3D model, which is the most optimal for this individual case.

To create the animation, we employed a procedural DNA model and utilized the following specialized rig, which enabled us to effectively control and enhance the quality of the model within the video.

![Знімок екрана 2024-01-03 о 16.23.11](https://nanobot.group/hs-fs/hubfs/%D0%97%D0%BD%D1%96%D0%BC%D0%BE%D0%BA%20%D0%B5%D0%BA%D1%80%D0%B0%D0%BD%D0%B0%202024-01-03%20%D0%BE%2016.23.11.png?width=968&height=514&name=%D0%97%D0%BD%D1%96%D0%BC%D0%BE%D0%BA%20%D0%B5%D0%BA%D1%80%D0%B0%D0%BD%D0%B0%202024-01-03%20%D0%BE%2016.23.11.png)

 

### Result

3D Light Animation

 Format - MP4  
 1920x1080 - Full HD

![Знімок екрана 2024-01-03 о 16.36.10](https://nanobot.group/hs-fs/hubfs/%D0%97%D0%BD%D1%96%D0%BC%D0%BE%D0%BA%20%D0%B5%D0%BA%D1%80%D0%B0%D0%BD%D0%B0%202024-01-03%20%D0%BE%2016.36.10.png?width=974&height=525&name=%D0%97%D0%BD%D1%96%D0%BC%D0%BE%D0%BA%20%D0%B5%D0%BA%D1%80%D0%B0%D0%BD%D0%B0%202024-01-03%20%D0%BE%2016.36.10.png)

 

## Project in numbers

### 8 weeks: Duration from the idea to the final delivery  of the video (100 sec)

### 5 meetings: Communication with client is essential for us. To listen to them and provide with the best result

### 2 rounds: Two feedback rounds on the production stage

 

##### *"It was a pleasure to work with Nanobot Team on our project. We already had the opportunity to use this video on several occasions (BIO, our inauguration and of course our website) and we got good feedback."*

![Deborah Ley](https://nanobot.group/hs-fs/hubfs/Deborah%20Ley.png?width=168&height=168&name=Deborah%20Ley.png)

### Déborah Ley

Chief Operating Officer at NewBiologix

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