--- title: Brand identity, fundraising collateral and a Hubspot CMS webpage development description: Brand identity and website development for InvivoCloud using HubSpot CMS, enhancing their digital presence and facilitating fundraising and client engagement. image: https://nanobot.group/hubfs/shutterstock_1741596071.jpg --- [![Logotype\_white](https://nanobot.group/hubfs/Logotype_white.svg)](https://nanobot.group/?hsLang=en) ![hamb](https://nanobot.group/hubfs/Life%20science%20marketing%20website/icons8-hamburger-button-32.png) [About](https://nanobot.group/about?hsLang=en) Industries ### Industries #### [![Biotech Startups](https://nanobot.group/hubfs/micro.png) BioTech & MedTech Startups Attract investment & partnerships](https://nanobot.group/biotech-marketing?hsLang=en) #### [![Life Science Businesses](https://nanobot.group/hubfs/%E2%80%94Pngtree%E2%80%94vector%20dna%20icon_3787609.png) Life Science Businesses Market your services & products, increase your revenue](https://nanobot.group/life-science-marketing?hsLang=en) #### [![Pharma](https://nanobot.group/hubfs/thread.png) Pharma Build lasting relationships with HCPs and patients](https://nanobot.group/pharma-marketing?hsLang=en) #### [![Aesthetic Medicine](https://nanobot.group/hubfs/Aesthetic.png) Aesthetic Medicine Developing content and learning solutions](https://nanobot.group/aesthetic-medicine-companies?hsLang=en) #### [![Medical Devices](https://nanobot.group/hubfs/Medical-devices.png) Medical Devices Explain complex mechanisms & train professionals](https://nanobot.group/medical-device-companies?hsLang=en) #### [![Academia, Hospitals and Clinics](https://nanobot.group/hubfs/Academia.png) Academia, Hospitals, and Clinics Communicate scientific progress and demonstrate your impact](https://nanobot.group/academia-and-healthcare-institutions?hsLang=en) Offers ### Offers #### [![Fundraising bundles](https://nanobot.group/hubfs/Fundraising%20bundles.png) Fundraising bundles Investor-ready assets for Biotech & Medtech startups](https://nanobot.group/fundraising-bundles?hsLang=en) #### [![Life science retainer](https://nanobot.group/hubfs/Life%20science%20retainer.png) Life science retainer Turn scientific excellence into predictable revenue](https://nanobot.group/life-science-retainer?hsLang=en) Services ### Strategy [![Brand Identity](https://nanobot.group/hubfs/Services/Branding%20(1).svg) Brand Identity](https://nanobot.group/branding?hsLang=en) [![Positioning and Messaging](https://nanobot.group/hubfs/Positioning%20and%20Messaging.svg) Positioning and Messaging](https://nanobot.group/positioning-and-messaging?hsLang=en) [![Content Strategy](https://nanobot.group/hubfs/Content%20Strategy%20menu%202.svg) Content Strategy](https://nanobot.group/content-strategy?hsLang=en) ### Content [![E-Detailing and Visual Aids](https://nanobot.group/hubfs/Services/Edetailing.svg) E-Detailing and Visual Aids](https://nanobot.group/edetailing?hsLang=en) [![Scientific/Medical Animations](https://nanobot.group/hubfs/Services/Medical%20Content.svg) Scientific/Medical Animations](https://nanobot.group/scientific_and_medical_content?hsLang=en) [![E-Learning](https://nanobot.group/hubfs/E-Learning%20logo.svg) Educational Content/E-Learning](https://nanobot.group/e-learning-solutions?hsLang=en) [![Pitch decks](https://nanobot.group/hubfs/Pitch%20decks.svg) Pitch Decks](https://nanobot.group/pitch-decks?hsLang=en) ### ROI [![Sales & Marketing Operations](https://nanobot.group/hubfs/Services/Sales%20%26%20Marketing%20Operations.svg) Sales & Marketing Operations](https://nanobot.group/sales-and-marketing-operations/?hsLang=en) [![Lead Generation](https://nanobot.group/hubfs/Services/Lead%20Generation.svg) Lead Generation](https://nanobot.group/lead-generation?hsLang=en) ### Technology [![Website Design & Development](https://nanobot.group/hubfs/Services/Web%20Design.svg) Website Design & Development](https://nanobot.group/web-design?hsLang=en) [![Interactive Video](https://nanobot.group/hubfs/Interactive%20video%20menu%203.svg) Interactive Video](https://nanobot.group/interactive-video?hsLang=en) [![Medical Game](https://nanobot.group/hubfs/Medical%20Game.svg) Medical Game](https://nanobot.group/gut-brain-vagus-protocol?hsLang=en) Resources ### Resources #### [![Case studies](https://nanobot.group/hubfs/Case%20studies3.png) Case studies A curated showcase of our featured projects and campaigns](https://nanobot.group/cases?hsLang=en) #### [![Resources](https://nanobot.group/hubfs/Resources3.png) eBooks, webinars, and tools Essential resources and tools to help your business grow](https://nanobot.group/resources?hsLang=en) #### [![Blog](https://nanobot.group/hubfs/Blog3.png) Blog Expert insights, industry trends, and actionable advice](https://nanobot.group/blog?hsLang=en) [Get my Quote](https://nanobot.group/contact?hsLang=en) [Case study](https://nanobot.group/blog/tag/case-study) # Brand identity, fundraising collateral and a Hubspot CMS webpage development 09 Jan 2025 **| by Andrii Koniukh** ![shutterstock\_1741596071](https://nanobot.group/hs-fs/hubfs/shutterstock_1741596071.jpg?width=1000&height=667&name=shutterstock_1741596071.jpg) [BACK TO BLOG](https://nanobot.group/blog?hsLang=en) InvivoCloud is a company headquartered in San Diego focused on improving the success of drug development for pharmaceutical and biotechnology companies, academic researchers, and novel-therapeutic discovery and development labs. The company’s mission is to improve the efficiency of drug development through technological and scientific innovation. Invivo Cloud\`s solutions combine computer vision, artificial intelligence, machine learning, and sensor technology (in the future) to non-invasively collect and analyze physiological metrics and behaviors that help identify which digital biomarkers are the strongest indicators of disease. ## The Goal “To create a Logo & brand identity, executive summary, product one-pager,pitch-deck design and a website on Hubspot CMS in 4 weeks”   ![Logo and Brand Identity](https://nanobot.group/hubfs/Life%20science%20marketing%20website/icon%20(4).svg) ### Logo and Brand Identity ![Executive Summary](https://nanobot.group/hubfs/Life%20science%20marketing%20website/icon%20(8).svg) ### Executive Summary ![Pitch-deck Development](https://nanobot.group/hubfs/Life%20science%20marketing%20website/Group%20(11).svg) ### Pitch-deck Development ![One-pager](https://nanobot.group/hubfs/Life%20science%20marketing%20website/icon%20(7).svg) ### One-pager ![Website on Hubspot CMS](https://nanobot.group/hubfs/Life%20science%20marketing%20website/icon%20(3).svg) ### Website on Hubspot CMS ### Brand Guidelines and Logo Creation We have prepared a few samples of logos with color palettes and built a guideline for using a logo and its variations in different styles and on different media. ![](https://nanobot.group/hs-fs/hubfs/image-png-1.png?width=608&height=536&name=image-png-1.png)   ### Executive summary ![Screenshot 2024-01-13 at 18.02.02](https://nanobot.group/hs-fs/hubfs/Screenshot%202024-01-13%20at%2018.02.02.png?width=842&height=1194&name=Screenshot%202024-01-13%20at%2018.02.02.png)   ### Pitch-deck Development ![Screenshot 2024-01-11 225233](https://nanobot.group/hs-fs/hubfs/Screenshot%202024-01-11%20225233.png?width=836&height=731&name=Screenshot%202024-01-11%20225233.png)   ### One-pager ![Page\_A4\_Mouse Odyssey\_Invivo\_with links\_1\_Page\_1](https://nanobot.group/hs-fs/hubfs/Page_A4_Mouse%20Odyssey_Invivo_with%20links_1_Page_1.png?width=1480&height=2094&name=Page_A4_Mouse%20Odyssey_Invivo_with%20links_1_Page_1.png)   ### Website on Hubspot CMS We chose HubSpot CMS over WordPress for its seamless integration with HubSpot CRM, ensuring a more unified approach to managing our website and customer relationship data. Additionally, HubSpot CMS offers robust marketing automation features that align well with our overall business strategy.   ## Project in numbers ## 6 weeks In just four weeks, we seamlessly integrated and showcased our brand using HubSpot's user-friendly interface and powerful features. This delivered a polished and captivating image that made a lasting impact in the digital landscape.   ## Achievements after cooperation InvivoCloud is a side project founded by Nanobot. Currently, it is in the R&D stage as a startup actively collaborating with its university-based beta testers. The development of a brand identity and a website has provided InvivoCloud with the opportunity to swiftly commence its promotion and garner significant attention from both venture capitalists and potential clients. Throughout this project, we also challenged ourselves in terms of timing and project management. *"Thanks to our newly developed website and HubSpot CRM, we align our fundraising activities with all team members and have established a single source of truth in the company."* ![Фото для подписи Андрей Конюх-2](https://nanobot.group/hs-fs/hubfs/%D0%A4%D0%BE%D1%82%D0%BE%20%D0%B4%D0%BB%D1%8F%20%D0%BF%D0%BE%D0%B4%D0%BF%D0%B8%D1%81%D0%B8%20%D0%90%D0%BD%D0%B4%D1%80%D0%B5%D0%B9%20%D0%9A%D0%BE%D0%BD%D1%8E%D1%85-2.png?width=180&height=180&name=%D0%A4%D0%BE%D1%82%D0%BE%20%D0%B4%D0%BB%D1%8F%20%D0%BF%D0%BE%D0%B4%D0%BF%D0%B8%D1%81%D0%B8%20%D0%90%D0%BD%D0%B4%D1%80%D0%B5%D0%B9%20%D0%9A%D0%BE%D0%BD%D1%8E%D1%85-2.png) Andrii Koniukh InvivoCloud Co-Founder ## Sign up for our newsletter Subscribe ![close](https://f.hubspotusercontent30.net/hubfs/6603436/2020%20-%20Templates/x-pop-up-form.svg) ### LET'S CHAT ## EVERY JOURNEY BEGINS WITH A SINGLE STEP [Get a free 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2025](https://nanobot.group/hs-fs/hubfs/Top%20Clutch%20Video%20Production%20Company%20Medical%202025.png?width=145&height=157&name=Top%20Clutch%20Video%20Production%20Company%20Medical%202025.png) ![Outlined](https://nanobot.group/hs-fs/hubfs/Life%20science%20marketing%20website/Outlined.png?width=145&height=144&name=Outlined.png) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Andrii Koniukh", "url" : "https://nanobot.group/blog/author/andrii-koniukh" }, "dateModified" : "2025-06-06T10:59:05.642Z", "datePublished" : "2025-01-09T16:38:24.000Z", "headline" : "Brand identity, fundraising collateral and a Hubspot CMS webpage development", "image" : [ "https://nanobot.group/hubfs/shutterstock_1741596071.jpg" ], "mainEntityOfPage" : { "@id" : "https://nanobot.group/blog/invivo-case-study", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://nanobot.group/hubfs/Logotype_color_black%20(4).svg" }, "name" : "Nanobot OÜ" } } ```